Applied business

Modern Product Management

Product Management, from its early beginnings in the 1930s all through after World War II years, up to the late 1990s, was a slow and lengthy process. Even with the development of the technology industry, […]

Applied business

Roots of product management

In a modern business environment, it’s become very common to discuss brand and marketing management. Since recently, product management can be found in that mix as well. Even though the 3 areas are similar, they […]