Applied business

Lean Product Management

Even with modern product management, too many companies, especially tech companies, were still struggling to make it to market, to be able to survive on it and then scale it. Eric Ries was one of […]

Applied business

Modern Product Management

Product Management, from its early beginnings in the 1930s all through after World War II years, up to the late 1990s, was a slow and lengthy process. Even with the development of the technology industry, […]

Applied business

Roots of product management

In a modern business environment, it’s become very common to discuss brand and marketing management. Since recently, product management can be found in that mix as well. Even though the 3 areas are similar, they […]