{"id":1027,"date":"2019-11-08T06:30:06","date_gmt":"2019-11-08T05:30:06","guid":{"rendered":"https:\/\/bcoaching.online\/srpski\/?p=1027"},"modified":"2020-03-05T11:51:23","modified_gmt":"2020-03-05T10:51:23","slug":"hooloovoo-prica-o-uspehu","status":"publish","type":"post","link":"https:\/\/bcoaching.online\/sr\/hooloovoo-prica-o-uspehu\/","title":{"rendered":"Hooloovoo – pri\u010da o uspehu"},"content":{"rendered":"

Istorija Hooloovoo<\/strong><\/p>\n

\"\"<\/p>\n

Hooloovoo je zvani\u010dno osnovan juna 2016. godine, ali njegova pri\u010da je po\u010dela nekoliko godina ranije.<\/p>\n

Krajem 2014. godine, nakon \u0161to je vi\u0161e od dve godine radio kao spoljni izvo\u0111a\u010d za kompaniju pod nazivom iGame, Predrag, vlasnik Hooloovoo-a, sklopio je posao sa iGame-om da stvori razvojni tim od 5 programera u Beogradu.<\/p>\n

Sve je po\u010delo vrlo dobro, sjajan tim, sjajna motivacija, sjajni planovi … ali 6 meseci kasnije iGame je prodat kompaniji Kindred, jednom od najvec\u0301ih imena iGaming industrije u svetu. Odmah su odlu\u010dili da isklju\u010de iGame platformu koju je razvio Predragov tim i da prebace sve brendove iGame na Kindred platformu. Buduc\u0301nost Predragovog tima nije se \u010dinila tako svetlom. Migraciji je potrebno vreme, pa imaju jo\u0161 godinu, mo\u017eda godinu i po i to je to.<\/p>\n

S druge strane, imali smo priliku da se doka\u017eemo i direktno napravimo posao za Kindred, a ako se to ostvari – to je d\u017eekpot. Bilo je neverovatno imati priliku da radimo sa jednom od najve\u0107ih kompanija u biznisu iGaminga. Dakle, svi smo dali sve od sebe da do ovoga i do\u0111e. Tim smo pro\u0161irili na 9 programera. Znali smo da mali tim od 5 ljudi nije toliko zanimljiv za Kindred, vec\u0301 tim u punoj veli\u010dini koji mo\u017ee imati neki domen – to je druga pri\u010da.<\/p>\n

Prebacili smo se u vec\u0301u kancelariju i mnogo ulo\u017eili u nju, poslav\u0161i jasnu poruku svojim programerima da \u010dvrsto verujemo u buduc\u0301nost kompanije. Iskoristili smo svaku priliku kada smo radili sa ljudima iz Kindred-a na projektu migracije i nekoliko drugih projekata da poka\u017eemo svoje ve\u0161tine.<\/p>\n

Sve to je dovelo do potpisivanja ugovora sa Kindredom u junu 2016. To je bio veliki izuzetak i eksperiment za Kindred, jer nikada ranije nisu imali takvu saradnju. Pre nas su imali sav razvoj u svojim rukama. Znali smo da c\u0301e nam ovaj ugovor pru\u017eiti samo \u0161ansu, ni\u0161ta vi\u0161e, ali odlu\u010dili smo da iz svake \u0161anse izvu\u010demo najbolje.<\/p>\n

Pretpostavili smo da odluka Kindred-a da sara\u0111uje sa nama nije bila samo zbog stvaranja tima u Srbiji, vec\u0301 i da se vidi potencijal zapo\u0161ljavanja vi\u0161e ljudi. \u017divimo u svetu gde je svugde te\u0161ko pronac\u0301i dobrog programera, pa kompanije tra\u017ee moguc\u0301nosti u svima kada tra\u017ee prave ljude.<\/p>\n

\u017deleli smo da dostignemo poziciju da se razvijamo \u0161to vi\u0161e kada, i ako, Kindred od nas zatra\u017ei da zaposlimo jo\u0161 ljudi, To je zna\u010dilo da moramo uskoro postati poznati i preferirani poslodavci. Odmah po potpisivanju ugovora izabrali smo naziv kompanije \u201eHooloovoo\u201c. Na\u0161 prvi javni nastup bio je na Voxxed Days Belgrade (konferencije koje se sada zovu Heap Con) u septembru 2016.<\/p>\n

Ponovo smo ulo\u017eili sve, ali ovaj put u marketing. Od tada smo fokusirani na 2 pravca. Jedan je da apsolutno obezbedimo neverovatne rezultate u razvoju softvera bez ikakvog kompromisa kako bismo mogli da razvijamo saradnju sa Kindredom, a drugi je da postanemo top poslodavac po izboru programera u Srbiji, tako da mo\u017eemo da anga\u017eujemo sjajne programere u potrebnom tempu.<\/p>\n

\u201cMatori\u201d Developer<\/strong>
\nOva kampanja je bila za nas klju\u010dna ta\u010dka; postali smo poznati nakon ove kampanje. Sve je po\u010delo u junu 2017. Godine, letom iz Beograda za Stokholm. Predrag je \u010ditao letnji \u010dasopis; u diskoteci se pojavio oglas sa sme\u0161nim starcem – pa je dobio ideju.<\/p>\n

Tra\u017eimo senior programere, a \u0161ta ta\u010dno zna\u010di \u201esenior\u201c? To zna\u010di star, senior je star, star je matori po srpskom \u017eargonu, hajde da stvorimo kampanju gde \u0107emo tra\u017eiti \u201cmatorog\u201d programera. Kampanju smo pokrenuli krajem 2017. i vodili je tokom 2018. godine. Bio je to sjajan uspeh. Kampanja je nagra\u0111ena kao najbolja digitalna kampanja u Srbiji u 2018. godini.<\/p>\n

\"\"<\/p>\n

Iako je kampanja bila zabavna, poruka je bila veoma ozbiljna: da smo imali izuzetno izazovne projekte sa neverovatnom \u010dinjenicom, 1.2 miliona aktivnih klijenata, milijardu podataka u Big Data platformi … i da smo bili veoma fokusirani na zadovoljstvo na\u0161ih programera sa nekim velikim prednostima. To nas je stavilo u poziciju u kojoj smo \u017eeleli biti – atraktivan IT poslodavac.<\/p>\n

\u017divot posle \u201cMatori developer\u201d kampanje<\/strong>
\nPosle perioda rasta i sazrevanja kompanije. Vi\u0161e nismo dete, ozbiljan smo igra\u010d na srpskom IT tr\u017ei\u0161tu, ali brz rast dolazi sa puno izazova. Izgradili smo specifi\u010dnu kulturu u kompaniji i evo jednog velikog pitanja koje je usledilo: Kako odr\u017eati i pobolj\u0161ati kulturu sa toliko novih ljudi koji dolaze u kompaniju? Kako zadr\u017eati visoku stopu zadr\u017eavanja koju smo utvrdili? Kako da se novi ljudi osec\u0301aju dobrodo\u0161lim i prihvac\u0301enim, kako da odr\u017eimo stare programere srec\u0301nim i zadovoljnim dok kompanija prolazi kroz mnogo promena?<\/p>\n

Trenutno nam je klju\u010dni fokus zadr\u017eavanje. Zapo\u0161ljavanje, iako jo\u0161 uvek komplikovano kao i za svaku IT kompaniju, na potrebnom je nivou; ljudi nas vide kao preferiranog poslodavca i spremni su da nam se pridru\u017ee. Klju\u010d buduc\u0301eg uspeha je zadr\u017eati zadr\u017eavanje na najvi\u0161em moguc\u0301em nivou.<\/p>\n

U toku ove godine obavili smo puno internih aktivnosti. U HR imamo 4 osobe plus jednog spoljnog konsultanta; tako\u0111e imamo linijsko liderstvo \u010diji je fokus uglavnom na ljudima, ali iz druga\u010dije perspektive od one koju zauzima HR. Ukupno imamo \u0161estoro ljudi koji su fokusirani na skoro 40 programera koje trenutno posedujemo. To je, najverovatnije, najvi\u0161a stopa u industriji i vredna ulaganja.<\/p>\n

\"\"<\/p>\n

Stvorili smo puno internih procesa kako bismo osna\u017eili programere da svoj posao obavljaju na najbolji moguc\u0301i na\u010din, zadr\u017eavajuc\u0301i osec\u0301aj da je kompaniji stalo do njih. „Onboarding“ je jedan od klju\u010dnih procesa kada postoji toliko novih lica u kompaniji. Od klju\u010dne je va\u017enosti omogu\u0107iti novajlijama da razumeju Hooloovoo, njegovu kulturu i da se ose\u0107aju slobodnim da po\u010dnu da je pobolj\u0161avaju.<\/p>\n

Mi smo kompanija koja se stalno menja i od velikog je zna\u010daja da svaki zaposleni doprinese promeni. Da bi to u\u010dinio, mora slobodno da predla\u017ee i unosi promene. Otvorena i iskrena komunikacija, na\u017ealost, nije ne\u0161to \u0161to je uobi\u010dajena praksa u mnogim kompanijama – a za nas je klju\u010d svega. Stoga se moramo potruditi da novi zaposleni to shvate i slobodno komuniciraju na ovaj na\u010din.<\/p>\n","protected":false},"excerpt":{"rendered":"

Istorija Hooloovoo Hooloovoo je zvani\u010dno osnovan juna 2016. godine, ali njegova pri\u010da je po\u010dela nekoliko godina ranije. Krajem 2014. godine, nakon \u0161to je vi\u0161e od dve godine radio kao spoljni izvo\u0111a\u010d za kompaniju pod nazivom […]<\/a><\/p>\n<\/div>","protected":false},"author":128,"featured_media":1030,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[43,60,35],"tags":[],"class_list":["post-1027","post","type-post","status-publish","format-standard","has-post-thumbnail","category-it-sr","category-primenjeni-biznis","category-q6-izdanje"],"yoast_head":"\nHooloovoo - pri\u010da o uspehu - BCoaching<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bcoaching.online\/sr\/hooloovoo-prica-o-uspehu\/\" \/>\n<meta property=\"og:locale\" content=\"sr_RS\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hooloovoo - pri\u010da o uspehu - BCoaching\" \/>\n<meta property=\"og:description\" content=\"Istorija Hooloovoo Hooloovoo je zvani\u010dno osnovan juna 2016. godine, ali njegova pri\u010da je po\u010dela nekoliko godina ranije. 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