Biljana Milovanovic is a Strategy and Performance Manager at JTI (Japan Tobacco International), based in Geneva, Switzerland. With more than 21 years of professional experience, she has built a strong career in strategy, brand management, consumer insights, and research. Over the years, she has held several leadership roles at JTI, including Global Brand Manager, Consumer Shopper Insights Manager, and Research Manager. Her background combines strategic thinking, market insight, and performance management, supported by experience in project management and education.